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Guros provides auto insurance quotes in under one minute and allows users to compare different quotes. They aggregate data from providers and present it in ways allowing for easy comparisons. They also offer commercial clients the opportunity to embed auto insurance offerings on their platform.
“As the only API enabled insurance technology platform in Mexico, our solution allows individual customers and our partners to truly experience insurance the way we all would like it to work: compare different offers on the same terms, activate or deactivate policies clearly, and change or cancel without complications,” said cofounder and CEO Juan Manuel Gironella.
“We want to continue to improve our auto insurance capabilities while expanding into other insurance verticals,” added co-founder and COO Javier Gironella San Juan.
The Mexican market was worth $5.8 billion in premiums from more than 45 million registered vehicles in 2018, according to Statista. Guros feels it is well-positioned to capitalize on digital growth
“We are excited to accompany Guros in this new stage as we believe that the company’s strategy to simplify access to insurance is necessary in such a complex industry. Today, practically any product or service can be purchased over the Internet, but this shift is occurring at a much slower pace in insurance. We believe that Guros, with this funding round, will be able to drive the shift in the insurance industry so that a 100 per cent digital experience occurs faster,” said David Jegen, managing partner at F-Prime Capital.
“Juanma, Javier, and the Guros team have the potential to become the benchmark of digital transformation for the insurance sector in Latin America,” added José Bolaños, managing partner at Cometa. “All of us at Cometa are honored to be their partners. We are confident that Guros will be a key catalyst for the adoption of technology in an industry that is ready to evolve.”
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